Since its transformation and upgrade, the Fengxian Comprehensive Bonded Zone has evolved its park operations from simple export processing to a diversified, integrated "Bonded+" service model. Anchoring its efforts on high-level opening-up, the zone is committed to the "One Platform, Three Centers" development goal, deepening its focus on international services trade, bonded R&D and design, bonded testing and maintenance, and bonded exhibition and trading. Recognized as a "Shanghai Cross-border E-commerce Demonstration Park," it has implemented 17 innovative measures cumulatively since 2017.

Core Practices: Dual Business Model Innovation to Create Unique Business Environment Highlights

The Fengxian Comprehensive Bonded Zone precisely addresses corporate needs, collaborating with customs and other departments to achieve breakthroughs in two key areas, removing barriers for business development. In the bonded maintenance sector, it seized the dividends of new global maintenance policies, closely following the 2024 third batch of comprehensive bonded zone maintenance product catalog guidelines, which allow domestic goods awaiting repair to enter the zone, be repaired, and then be exported directly overseas. Represented by Zhuoyun Electronics, the zone completed Shanghai's first shipment of domestically repaired goods exported directly overseas, breaking the single path constraint of "original in, original out, both ends outside," and establishing a multi-flow bonded maintenance model with full-chain services including policy interpretation and process guidance provided to enterprises throughout.

In the cross-border e-commerce sector, the zone innovated the "exhibition-to-bonded" model, enabling CIIE exhibits to be transferred to bonded warehouses and then sold cross-border through the "Meigu Meigou·Cross-border Purchase" platform, creating a "bonded-to-cross-border" link that promotes the integrated development of "bonded exhibition + cross-border e-commerce." Continuously improving the service ecosystem, a cross-border e-commerce returns warehouse was launched in 2021, and the 1210 export function was activated in 2024. By introducing cross-border e-commerce businesses such as Tmall Global, Taobao Global, and Xiaohongshu, the zone is progressively achieving "one warehouse shipping to all networks," building a comprehensive cross-border trade service system.

Achievements: Multi-dimensional Empowerment to Release the Value of the Business Environment Brand

Business model innovation has delivered multifaceted benefits to enterprises, industries, and regional open development. At the enterprise level, the multi-flow bonded maintenance model has saved companies approximately 5% in labor costs, improved logistics efficiency by 15 days, and driven their transformation toward "international maintenance," strengthening their competitiveness. The "exhibition-to-bonded" model has reduced costs for overseas companies to explore the Chinese market while enhancing trade facilitation and the consumer experience.

At the industry level, the operation of new testing and maintenance processes promotes the upgrade of the diversified "bonded maintenance + production" industrial chain. The "exhibition-to-bonded" model links exhibitions, bonded warehouses, and e-commerce platforms, forming a unique "exhibition + bonded + e-commerce" ecosystem. In terms of openness, these two innovative business models have elevated the zone's level of opening-up, facilitating two-way linkage and coordinated development between enterprises inside and outside the zone, and helping park enterprises coordinate both domestic and international markets.

Future Development: Deepening Innovation to Enhance the Distinctive Business Environment Brand

Building on its existing achievements, the Fengxian Comprehensive Bonded Zone will continue to deepen its business environment development and enrich the connotation of the "One Park, One Brand" initiative. It will focus on bonded maintenance, guiding enterprises to develop high-value-added processing trade, and further building a regional cluster of distinctive bonded maintenance industries. It will upgrade cross-border e-commerce by promoting the "exhibition-to-bonded" model to more international exhibitions, advancing the construction of an international services trade platform, and better supporting the Fengxian Oriental Beauty Valley industry to reach new heights.

Reported by: Industrial Comprehensive Development Zone | Editor: Xia Yang