From September 7 to 13, 2026, the annual Financial Education Promotion Week officially commenced. Responding decisively to the call of the National Financial Regulatory Administration, Bank of Communications Credit Card Center has launched a full spectrum of activities under this year's theme of "Clear Financial Networks, Guarding Secure Consumption," aimed at enhancing public financial literacy and risk prevention capabilities.

The initiative places special emphasis on key demographic groups, advancing the "Consumer Protection Financial Knowledge Delivered to Your Doorstep" special program. It promotes digital and intelligent financial services designed to safeguard people's livelihoods, highlights risks associated with financial network disorders, advocates for lawful rights protection channels, and strengthens industry integrity culture to spread positive financial energy.

Multi-Channel Integration Builds a Three-Dimensional Publicity Matrix

Throughout the promotional week, Bank of Communications Credit Card Center has developed a series of original short videos and micro-films targeting risks such as excessive information authorization, money laundering schemes, illegal fundraising, installment loan traps, and AI-driven financial fraud. These productions ingeniously weave financial knowledge into everyday scenarios encompassing food, clothing, housing, and transportation, helping the public enhance their financial literacy in an accessible manner.

Notably, the micro-film "Zhang Guan Li Dai" has been featured on the Shanghai Public Security Bureau's mobile television program "Prevention Accompanies You," while simultaneously airing across all 21 metro lines throughout Shanghai's subway network—on both trains and platforms—significantly broadening the reach and social influence of financial education and effectively boosting public financial security awareness.

To address financial "black and gray industry" practices that infringe upon consumer rights, such as professional debt assumption and excessive collection of personal information, the Center has produced comprehensive long-form graphic content. This material is being continuously distributed through official APP channels and subscription accounts, creating a synergistic multi-channel communication momentum.

Additionally, Bank of Communications Credit Card Center is focusing on key groups including the elderly, adolescents, and "two drivers and two couriers" (truck drivers, ride-hailing drivers, food delivery riders, and express couriers), continuously enriching the formats of financial education. Two live-streaming sessions have been conducted on Douyin covering topics like "Digital Financial Services for Public Convenience" and "Unmasking Financial Fraud Schemes," leveraging new media platforms to broadly disseminate digital protection measures against emerging risks. Concurrently, financial education SMS campaigns and consumer rights protection surveys have been deployed, enhancing the convenience and enthusiasm for public participation in financial education activities.

Government-Enterprise-Police-Banking Quadrilateral Coordination Precisely Serves New Employment Groups

On September 11, 2026, Bank of Communications Credit Card Center, in collaboration with the Shanghai Office of the National Financial Regulatory Administration, the Xuhui Branch of the Shanghai Public Security Bureau, the Shanghai Financial Stability Development Research Center, the Shanghai Banking Association, the Shanghai Banking and Insurance Industry Dispute Mediation Center, and China Post Group's Shanghai Branch, jointly entered the Xuhui District Branch of China Post Group to host a special session titled "Financial Classroom into Enterprises: Thoughtful Protection for New Employment."

The purpose of this event is to position financial education precisely at the source for new employment groups. Participating organizations unanimously expressed their commitment to deepening government-enterprise-police-banking cooperation, aiming to fasten the "financial safety button" for delivery riders and couriers in the new employment sector.

At the event, Bank of Communications Credit Card Center invited courier representatives to serve as "Financial Anti-Fraud Volunteer Publicity Officers," holding a formal appointment ceremony to present credentials. These couriers, who traverse urban streets daily, now serve not merely as package deliverers but as mobile carriers of financial security knowledge, delivering the "financial firewall" of anti-fraud protection to countless households.

Officers "Xu Xiao Hui" and Yang Fan from the Xuhui Branch of the Shanghai Public Security Bureau delivered anti-fraud lectures, providing accessible and thorough analysis of typical criminal methods including telecom and online fraud, illegal financial activities, and "black and gray industry" operations. The sessions also featured anti-fraud micro-films, employing case-based teaching methods to embed financial security knowledge deeply in public consciousness.

On the same day, the Center simultaneously hosted a financial education consumer protection market at the Baiselu Post Office's outdoor workers' love service station, extending the financial classroom into community contexts. Staff distributed anti-fraud awareness manuals to postal couriers, nearby food delivery riders, local residents, and office workers enjoying their lunch breaks. Attendees eagerly participated in interactive games and financial knowledge Q&A sessions, elevating their financial literacy and risk identification capabilities through engaging experiences.

Nationwide "Hundred Counties, Ten Thousand Stores" Initiative Bridges the Last Mile of Financial Education

Leveraging the "Hundred Counties, Ten Thousand Stores Benefiting Livelihoods" project, Bank of Communications Credit Card Center has extensively conducted localized financial education activities across county-level commercial districts nationwide. Regional bank credit card departments have entered commercial hubs, deploying unified themed promotional materials, broadcasting educational videos on large-format screens, and distributing informational resources—delivering financial knowledge to thousands of stores and households.

During the promotional week, with headquarters coordination and nationwide synergy, nearly one hundred on-site financial education events were conducted across the country, genuinely extending the reach of financial education to grassroots frontline communities.

Throughout this Financial Education Promotion Week, Bank of Communications Credit Card Center has steadfastly adhered to a people-centered development philosophy, leveraging both online and offline channels to broadly disseminate positive financial energy nationwide. Starting from the source, the Center has worked diligently to construct robust financial security defenses for the public, fulfilling its founding mission of "finance serving the people" through concrete actions. Moving forward, the Center will capitalize on this promotional week as a springboard to advance the normalization and precision of financial education, contributing to the creation of a clear, healthy financial consumption environment.